Inside HP Software Social Media (Podcast)

MARKETING EDGE — Corporate America is getting comfortable with social media. Not every company, and surely not in every situation, but a year after the spike of Facebook and Twitter, and 18 months after social media contributed to the election of a President, social media is finding a spot in the processes of many Fortune 500 companies. The number of Fortune 500 integrating social media, blogging, Twitter or YouTube content for starters has increased in the last year. Burson Marsteller did a survey of social media use among the Fortune Global 100 checking to see who had accounts on the top few social platforms...